Turn every screen into a revenue-generating asset.
Vispoint is the most complete digital out-of-home platform for property owners. Manage your entire screen network from a single CMS, inject programmatic advertising into underutilised inventory, and capture audience analytics to prove ROI to advertisers — all while delivering exceptional visual experiences to your visitors.
OOH impressions per venue/year
Hours of media powered
CPM increase (top venues)
Compatible hardware brands
What Aura Labs delivers for you.
Real-world applications.
Full-network DOOH content management
Vispoint's CMS gives your marketing team complete control over all screens — scheduling content by zone, time, and audience segment, with approval workflows and remote monitoring.
Modules
Digital Signage · Sound Hub · People Tracking
Programmatic ad network and SSP integration
Connect your screen inventory to programmatic demand sources via Vispoint's built-in SSP. Automatically fill unsold slots with qualified paid advertisements and track revenue in real time.
Modules
Programmatic Ads · People Tracking · Digital Signage
Audience measurement and advertiser reporting
Vispoint's People Tracking module uses computer vision and Wi-Fi fingerprinting to measure audience size, demographics, and engagement — giving advertisers the proof-of-performance they need.
Modules
People Tracking · Programmatic Ads · Seer Analytics